Roles & Responsibilities
Social Media Executive’s responsibilities include assisting in organizing campaigns and developing marketing strategies. This work will be a critical factor for the smooth operation of the Marketing department and the attainment of its goals, as well as for the long-term growth of the company.
- Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities
- Support marketing executives in organizing various projects
- Conduct market research and analyze consumer rating reports/ questionnaires
- Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
- Update spreadsheets, databases and inventories with statistical, financial and non-financial information
- Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success
- Prepare and deliver promotional presentations
- Compose and post online content on the company’s website and social media accounts
- Write marketing literature (brochures, press releases etc) to augment the company’s presence in the market
- Communicate directly with clients and encourage trusting relationships
